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Why Advertising on Snapchat is Better Than Advertising on TV, And Why You...

Advertising on Snapchat is more effective, and a better long (and short) term strategy, than advertising on TV. I will convincingly make the case in this article. TV Advertising – A Dying Breed...

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Facebook & Instagram Continue to Copy Snapchat

Over the last few months, three new announcements came out about Facebook. Each of them points to Mark Zuckerberg taking pages straight out of Evan Spiegel’s book. The three announcements were covered...

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